Researchers are well aware that the phenomenon known as scent marketing affects human mood and behavior in ways that are only partially understood. Business experts have long studied the physiology of scent, but despite many studies, its influence of behavior and cognition to this day remains …
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30-Day Aerosol Refills Specifically Formulated For Restrooms & Larger Environments.
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Air fresheners may have been doing their thing since ancient times, but the modern world has seen a dramatic transformation in both their scope and effectiveness. The breadth, or whiff, of square footage they cover has widened from scenting a home or other small …
An old song once spoke of love as the “tender trap,” but in reality it is today’s marketers using scents to lure customers into retail stores and other facilities that has become the “tender trap” of modern industry. Like a string of musical notes blended to perfect harmony, a delicately …